用故事說服更有力

當你必須去說服他人時，採用理論的作法，是有極限的。它會讓人感到太過瑣碎，以及容易感到無趣。但是，如果你用個故事來說，會比較有效傳達你的觀點。

以下是運用故事手法的幾點提示：

1. 知道你要說的重點。每個故事都有希望傳遞的資訊要點。將你的故事環繞這個重點來發展。
2. 用正確的例子。你的故事中應該有個聽眾喜歡並且關切的角色。
3. 呈現事實。只有拿出事實或是數據，你的故事才會真的有說服力。你可以在故事的開頭或是結尾，點出事實或是拿出數據，落實故事的實際性。

Persuasion is stronger with stories

When you have to convince others, there is a limit to adopting theoretical methods. It makes people feel too trivial and easy to feel bored. But if you use a story, it will be more effective in conveying your views.

Here are some tips for using story telling techniques.

1. Know what you want to say. Every story has the key points to convey. Develop your story around this point.
2. Use the right example. You should have a favorite and concerned role in your story.
3. Presenting facts. Only by presenting facts or data can your story be convincing. You can point out the facts at the beginning or the end of the story or take out the data to make the story real.